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Faculty Publication 2022

Author's Name Article Title Publications Details
Prof. Aarti Singh Chapter Title “Effect of the pandemic’on the selection of OTT platforms in the  entertainment sector” Edited Book “Advances in Management Research: Emerging Challenges and Trends” by Debasis Chanda, Amrita Sengupta, Debaditya Mohanti, Routledge (Taylor & Francis, 2023, pp. 154-180, ISBN: 9781032387147.
Prof. Alok Kumar, Dr. Jitendra Kumar Das, Udayan Chanda Chapter Title “Retailer’s Ordering Policy Under Influence of  Inflation and Dynamic Potential Market Size in a Supply Chain System” Edited Book “Handbook of Evidence Based Management Practices in Business” by Satyendra Kumar Sharma, Praveen Goyal, Udayan Chanda, Routledge: Taylor & Francis, 2023, pp. 403-408, ISBN: 9781032542164.
Prof. Rahul Pratap Singh Kaurav, Ruturaj Baber, Prerana Baber, Sumit Narula Does brand association, brand attachment, and brand identification mediate the relationship between consumers’ willingness to pay premium prices and social media marketing efforts? International Journal of Electronic Marketing and Retailing, 2022, ISSN: 1741-1033; DOI: https://doi.org/10.1504/IJEMR.2022.10052399
Prof. Rakhi Tripathi, Anna Bokszczanin, Marek Palace, William Brown, Olga Gladysh, Divya Shree Depression, Perceived Risk of COVID-19, Loneliness, and Perceived Social Support from Friends Among University Students in Poland, UK, and India Psychology Research and Behavior Management, Vol. 16, 2023, pp. 651-663, ISSN: 1179-1578; DOI: https://doi.org/10.2147/PRBM.S380318
Prof. Rakhi Tripathi Web Analytics for Higher Education Institution Websites in India: Need of the Hour Abhigyan, Vol. 40 No. 1, Apr-Jun 2022, pp. 23-33, ISSN: 0970-2385; DOI: https://doi.org/10.56401/Abhigyan/40.1.2022.23-33
Prof. Vikas Pandey Financial Contagion Between Crude Oil, Gold, and Equity Sectors in India During COVID Indian Journal of Finance, Vol. 17, No. 3, Mar 2023, pp. 20-36, ISSN: 0973-8711; DOI: https://doi.org/10.17010/ijf/2023/v17i3/172670
Prof. Aditya Banerjee, Sayantan Kundu Diplomatic Associations and Exchange Rates : A Study on Russia-Ukraine War Indian Journal of Finance, Vol. 17, No. 3, Mar 2023, pp. 8-19, ISSN: 0973-8711; DOI: https://doi.org/10.17010/ijf/2023/v17i3/172669
Prof. Gaurav Gupta, Naman Kalra Impact of Economic Policy Uncertainty on the Indian Stock Market : An Empirical Investigation Indian Journal of Finance, Vol. 17, No. 3, Mar 2023, pp. 50-63, ISSN: 0973-8711; DOI: https://doi.org/10.17010/ijf/2023/v17i3/172672
Prof. Tarun Kumar Soni ESG Score and Mutual Fund Performance : Empirical Evidence from India Indian Journal of Finance, Vol. 17, No. 3, Mar 2023, pp. 37-49, ISSN: 0973-8711; DOI: https://doi.org/10.17010/ijf/2023/v17i3/172671
Prof. Vandana Gupta, Nidhi Gupta The Saga of Ruchi Soya Industries Limited : Could Credit Risk Models Predict Bankruptcy? Indian Journal of Finance, Vol. 17, No. 3, Mar 2023, pp. 64-76, ISSN: 0973-8711; DOI: https://doi.org/10.17010/ijf/2023/v17i3/172673
Prof. Arbuda Sharma, Vivek Kourav Exploring Success Factors for New Product Selling in Fast - Moving Consumer Goods Indian Journal of Marketing; Vol. 53, Issue No. 3, Mar 2023, pp. 8-25, ISSN: 0973-8703; DOI: https://doi.org/10.17010/ijom/2023/v53/i3/172653
Prof. Basant Kumar Potnuru, Binod Khadria Comparison of the economic performance of the China- and India-born immigrants with US natives Asian and Pacific Migration Journal, Vol. 31 No. 4, Dec 2022, pp. 382-401, ISSN: 0117-1968; DOI:https://doi.org/10.1177/01171968231152621
Prof. Vandana Bhama Open Repurchase Announcements and Abnormal Returns of Indian Firms: An Industry-wise analysis Investment Management and Financial Innovations, Vol. 20, No. 1, 2023, pp. 238-249, ISSN: 1810-4967; DOI:http://dx.doi.org/10.21511/imfi.20(1).2023.21
Prof. Rajesh Sikka, Vivek Suneja Human Capital Strategies of IT SMEs in India Abhigyan, Vol. 40, No. 2, Jul-Sep 2022, pp. 42-50, ISSN: 0970-2385; DOI: https://doi.org/10.56401/Abhigyan/40.2.2022.42-50
Prof. Sudeep S. Application of the Nudge Theory for Improving Information Security Awareness Campaigns ISACA Journal, Vol. 2, 2023, pp. 1-12, ISSN: 1944-1975
Prof. Faisal Ahmed, Arbuda Sharma (Ed.) Book “Geo-economic Perspectives in the Global Environment” Routledge (Taylor and Francis Group), 2022, pp. 220, ISBN: 9781032309026
Prof. Faisal Ahmed, Taher Alkhalaf, Omar Durrah, Dawoud Almohammad Can entrepreneurial knowledge boost the entrepreneurial intent of French students? The mediation role of behavioral antecedents Management Research Review, Vol. 45 No. 12, 2022 pp. 1545-1571, ISSN: 2040-8269; DOI: https://doi.org/10.1108/MRR-06-2021-0432
Prof. Reeta Raina Moving Crisis to Opportunities: A Corporate Perspective on the Impact of Compassionate Empathic Behaviour on the Well-Being of Employees International Journal of Global Business and Competitiveness, Vol. 17, No. 2, Dec 2022, pp. 239-255, ISSN: 0973-4619; DOI: https://doi.org/10.1007/s42943-021-00040-w
Prof. Surendar Singh India’s Trade Policy Dilemma: RCEP and the New FTA Strategy China and WTO Review, Vol. 9, No. 1, 2023, pp. 57-80, ISSN: 2383-8221; DOI: http://dx.doi.org/10.14330/cwr.2023.9.1.03
Prof. Pramod Chandra Linking marketing imperfections to sustainable entrepreneurial prospects and sustainability: the case of Indian medicinal and aromatic plants businesses Journal of Research in Marketing and Entrepreneurship, 2023, ISSN: 1471-5201; DOI: https://doi.org/10.1108/JRME-01-2023-0015
Prof. Basant Kumar Potnuru, Binod Khadria, Ratnam Mishra, Kanika Bakshi, Narender Thakur Migration of high-skilled and STEM professionals from India: Addressing Global Compact for Migration objective 1 Asian and Pacific Migration Journal, 2023, ISSN: 0117-1968; DOI: https://doi.org/10.1177/01171968231153178
Prof. Chiradip Bandyopadhyay, Kailash B. L. Srivastava The Mediating Role of Relational and Transactional Psychological Contract Fulfilment on the Relationship between Strength of the HR Signals and Job Satisfaction Vikalpa: The Journal for Decision Makers, Vol. 47, No. 4, Oct-Dec 2022, pp. 288-302, ISSN: 0256-0909; DOI: https://doi.org/10.1177/02560909221145769
Prof. Chiradip Bandyopadhyay, Kailash B. L. Srivastava Strength of HR signals and intent to stay: mediating role of psychological contract fulfillment Evidence-Based HRM: A Global Forum For Empirical Scholarship, 2022, ISSN: 2049-3983; DOI: https://doi.org/10.1108/EBHRM-12-2021-0251
Prof. Shirsendu Nandi Risk analysis on product quality improvement and supply chain performance for return contract with warranty International Journal of Mathematics in Operational Research, 2023, ISSN: 1757-5850; DOI: https://doi.org/10.1504/IJMOR.2022.10053331
Prof. Basant Kumar Potnuru, Pooja Arora The Impact of "Nitaqat" on Indian high-skilled migration to Saudi Arabia Asian and Pacific Migration Journal, 2023, ISSN: 0117-1968; DOI: https://doi.org/10.1177/01171968231156473
Prof. Ashutosh Pandey, Ruchika Kulshrestha, Manju Lata Examining the predictors of environmentally responsible tourism behavior during covid-19 Journal of Content, Community & Communication, Vol. 16, No. 8, Dec 2022, pp. 226-237, ISSN: 2395-7514; DOI: https://doi.org/10.31620/JCCC.12.22/18
Prof. Sumeet Kaur, Karishma M. Qureshi, Bhavesh G. Mewada, Mohamed Rafik Noor Mohamed Qureshi Assessing Lean 4.0 for Industry 4.0 Readiness Using PLS-SEM towards Sustainable Manufacturing Supply Chain Sustainability, Vol. 15, No. 5, Article No. 3950, Feb 2023, pp. 1-16, ISSN: 2071-1050; DOI: https://doi.org/10.3390/su15053950
Prof. Mohita Gangwar Sharma, Alok Kumar Singh, Nikunj Kumar Jain, Shailendra Nigam Reconceptualization of absorptive capacity as potential and realized absorptive capacity for project-based organizations International Journal of Project Management, Vol. 41, No. 2, Article No. 102449, Feb 2023, pp. 1-11, ISSN: 0263-7863; DOI: https://doi.org/10.1016/j.ijproman.2023.102449
Prof. Vikas Pandey, Shaurya Singh COVID-19 effect on the herding behaviour in the Indian stock market Global Business and Economics Review, ISSN: 1097-4954; DOI: https://doi.org/10.1504/GBER.2024.10052841
Prof. Rajesh Sikka, Vivek Suneja Study of Strategies on Core Competencies of IT SMEs in India FOCUS WTO, Vol. 24, No. 2, Apr-Jun 2022, pp. 3-12, ISSN: 0972-2076
Prof. Ashutosh Pandey, Garima Pal Modeling the Determinants of Hotel Service Booking During COVID-19 Indian Journal of Marketing, Vol. 53, Issue No. 1, Jan 2023, pp. 41-55, ISSN: 0973-8703; DOI: https://doi.org/10.17010/ijom/2023/v53/i1/172594
Prof. Ashutosh Pandey, Vaibhav Agarwal, Rajendra Sahu A Gender-Based Comparative Evaluation of O2O Food Delivery Characteristics : A Requirements Prioritization Approach Indian Journal of Marketing, Vol. 53, Issue No. 1, Jan 2023, pp. 24-40, ISSN: 0973-8703; DOI: https://doi.org/10.17010/ijom/2023/v53/i1/172593
Prof. Nirmalya Bandyopadhyay, Subhajit Bhattacharya,Arunava Dalal An Empirical Study to Identify Consumer Brand Relationships During a Crisis Indian Journal of Marketing, Vol. 53, Issue No. 1, 2023, pp. 8-23; ISSN: 0973-8703; DOI: https://doi.org/10.17010/ijom/2023/v53/i1/172592
Prof. Tarun K. Soni, Akshita Arora, Thi Le Firm-Specific Determinants of Firm Performance in the Hospitality Sector in India Sustainability, Vol. 15, No. 1, Article No. 554, Jan 2023, pp. 1-16, ISSN: 2071-1050; DOI: https://doi.org/10.3390/su15010554
Prof. Ashutosh Pandey, Nagendra Singh Nehra, Shilpi Sarna, Jitender Kumar, Sonia Singh, Mrunal Mahendra Marne Can intrinsic motivation be attained through psychological detachment and job crafting: the mediating role of emotional stability Evidence-Based HRM: A Global Forum For Empirical Scholarship, 2023, ISSN: 2049-3983; DOI: https://doi.org/10.1108/EBHRM-07-2021-0142
Prof. Alok Kumar, Gaurav Nagpal, Naga Vamsi Krishna Jasti, Sachin Gupta Does Cross-Functional Pedagogy of Teaching a Course Help in Management Education? Evidence From a Supply Chain Management Course International Journal of Adult Education and Technology, Vol. 13, No. 1, 2022, pp. 1-18, ISSN: 2643-7996; DOI: http://doi.org/10.4018/IJAET.314631
Prof. Alok Kumar, Gaurav Nagpal, Udayan Chanda, Naga Vamsi Krishna Jasti Inventory Modelling for technology generation products under uncertain trade credit terms and imprecise procurement costs Operations and Supply Chain Management, Vol. 15, No. 3, 2022, pp. 328-344, ISSN: 1979-3561; DOI: http://doi.org/10.31387/oscm0500350
Prof. Gaurav Gupta, Jitendra Mahakud, Vishal Kumar Singh Economic policy uncertainty and investment-cash flow sensitivity: evidence from India International Journal of Emerging Markets, 2022, ISSN: 1746-8809; DOI: https://doi.org/10.1108/IJOEM-11-2020-1415
Prof. Gaurav Gupta CEO's age and investment-cash flow sensitivity Managerial and Decision Economics, Vol. 43 No. 6, Sep 2022, pp. 2212-2224, ISSN: 0143-6570; DOI: https://doi.org/10.1002/mde.3519
Prof. Anil Kumar Singh, Janvee Garg An exploration of the ankle-biters and their role in business ecosystems Journal of Business Chemistry, Vol. 19, No. 2, June 2022, pp. 45-79, ISSN: 1613-9615; DOI: https://doi.org/10.17879/83099561474
Prof. Sourabh Kulkarni, Vinaytosh Mishra, Jagroop Singh, Susheel Yadav Analysis of profit efficiency of corporate hospitals in India during COVID-19 – An DEA-MPI based approach International Journal of Healthcare Management, 2023, ISSN: 2047-9700; DOI: https://doi.org/10.1080/20479700.2022.2163866
Prof. Surendar Singh, Mrinalini Srivastava, Amar Rao, Jaya Singh Parihar, Shubham Chavriya What do the AI methods tell us about predicting price volatility of key natural resources: Evidence from hyperparameter tuning Resources Policy, Vol. 80, Article No. 103249, 2023, pp. 1-20, ISSN: 0301-4207; DOI: https://doi.org/10.1016/j.resourpol.2022.103249
Prof. Samta Jain, Smita Kashiramka, P K Jain Determinants of stock market reaction to cross-border acquisitions: evidence from emerging economies International Journal of Emerging Markets, 2021, ISSN: 1746-8809; DOI: https://doi.org/10.1108/IJOEM-09-2019-0730
Prof. Mohita Gangwar Sharma, Vinaytosh Mishra Digital transformation evaluation of telehealth using convergence, maturity, and adoption Health Policy and Technology, Vol. 11, No. 4, Dec 2022, ISSN: 2211-8837; DOI: https://doi.org/10.1016/j.hlpt.2022.100684
Prof. Mohita Gangwar Sharma, Sunil Kumar The Myriad of Quality Challenges in Power Plant The Case Centre, UK; Case No. 622-0042-1, 2022
Prof. Vandana Gupta Evaluating the Credit Risk of SMEs using Mixed Method Approach: Evidence from India JIMS 8M: The Journal of Indian Management and Strategy, Vol. 27, No. 4, Oct-Dec, 2022, pp. 18-26 ISSN: 0973-9335; DOI: https://doi.org/10.5958/0973-9343.2022.00026.6
Prof. Shilpi Jain, Prageet Aeron Adaptability among e-governance projects in India: extending the adaptive capacity wheel framework International Journal of Electronic Governance, Vol. 14, No. 3, 2022, pp. 280-308, ISSN: 1742-7509; DOI: https://doi.org/10.1504/IJEG.2022.125901
Prof. Shubhi Gupta, Bhawana Rathore, Rohit Gupta, Baidyanath Biswas, Abhishek Srivastava Identification and analysis of adoption barriers of disruptive technologies in the logistics industry The International Journal of Logistics Management, Vol. 33, No. 5, 2022, pp.136-169, ISSN: 0957-4093; DOI: https://doi.org/10.1108/IJLM-07-2021-0352
Prof. Alok Kumar Dynamic Pricing Dependent Demand under Fuzzy Criterion for an Economic Order Quantity Model Abhigyan, Vol. 40, No. 2, 2022, pp. 30-41, ISSN: 0970-2385; DOI: https://doi.org/10.56401/Abhigyan/40.2.2022.30-41
Prof. Pratibha Wasan, Kalyani Mulchandani, Ketan Mulchandani Do changes in deferred revenue indicate future financial performance? Evidence from India Journal of International Accounting, Auditing and Taxation, Vol. 46, Article No. 100441, 2022, pp. 1-14, ISSN: 1061-9518; DOI: https://doi.org/10.1016/j.intaccaudtax.2021.100441
Prof. Prachi Bhatt AI adoption in the hiring process – important criteria and extent of AI adoption Foresight, 2022, ISSN: 1463-6689; DOI:https://doi.org/10.1108/FS-07-2021-0144
Prof. Himanshu Joshi, Prof. Rajneesh Chauhan Determinants of Price Multiples for Technology Firms in Developed and Emerging Markets: Variable Selection using Shrinkage Algorithm Vision: The Journal of Business Perspective, 2021, ISSN: 0972-2629; DOI: https://doi.org/10.1177/09722629211023011
Prof. Surendar Singh, Ram Singh Development of Enterprises and Services Hub Bill, 2022: India’s Policy Ambivalence Economic and Political Weekly, Vol. 57, No. 43, 2022, pp. 10-14, ISSN: 0012-9976
Prof. Vandana Gupta Evaluating the Accuracy of Prediction in Accounting-Based Models for Companies in India under IBC Journal of Commerce and Accounting Research, Vol. 12, No. 1, 2023, pp. 8-17, ISSN: 2277-2146
Prof. Varsha Khattri, Manika Singhal Determinants of Environmentally Concerned Consumer Behaviour for FMCG Products Pacific Business Review International, Vol. 15, No. 4, 2022, pp. 90-103, ISSN: 0974-438X
Prof. Himanshu Joshi Do Precautionary Corporate Cash Holdings Help During Economic Shocks: Evidence from Covid-19 Pandemic FIIB Business Review, 2022, ISSN: 2319-7145; DOI: https://doi.org/10.1177/23197145221110286
Prof. Shubhi Gupta, Govind Swaroop Pathak Ethical issues in virtual workplaces: evidence from an emerging economy European Journal of Training and Development, 2022, ISSN: 2046-9012; DOI: https://doi.org/10.1108/EJTD-03-2022-0023
Prof. Vandana Gupta Bankruptcy Prediction using Machine Learning Techniques: Evidence on Indian Companies under Insolvency and Bankruptcy Code The Journal of Prediction Markets, Vol. 16, No. 2, 2022, pp. 77-100, ISSN: 1750-676X
Prof. Gaurav Gupta, Jitendra Mahakud Impact of financial distress on investment-cash flow sensitivity: evidence from emerging economy International Journal of Managerial Finance, 2022, ISSN: 1743-9132; DOI: https://doi.org/10.1108/IJMF-03-2022-0102
Prof. Chandra Sekhar, Ankur Roy, Vishal Vyas Tulsi Aroma’s Venture into the World Markets Asian Case Research Journal, 2022, ISSN: 0218-9275; DOI: https://doi.org/10.1142/S021892752250002X
Prof. Chandra Sekhar, Manoj Patwardhan Flexible working arrangement and job performance: the mediating role of supervisor support International Journal of Productivity and Performance Management, 2021, ISSN: 1741-0401; DOI: https://doi.org/10.1108/IJPPM-07-2020-0396
Prof. Chandra Sekhar Do High-commitment Work Systems Engage Employees? Mediating Role of Psychological Capital International Journal of Organizational Analysis, 2022, ISSN: 1934-8835; DOI: https://doi.org/10.1108/IJOA-10-2020-2466
Prof. Surendar Singh, Utkarsh Mishra Reliance on Non-tariff Measures for Self-Reliant India: An Analysis of India’s New Trade Policy Orientation Global Trade and Customs Journal, Vol. 17, No. 10, 2022, pp. 441-450, ISSN: 1569-755X; DOI: https://doi.org/10.54648/gtcj2022063
Prof. Surendar Singh, Ram Singh Economic Imperatives of Evolving National Digital Policy: A Call for a Modern Industrial Policy Framework in India The International Trade Journal, Vol. 36, No. 6, 2022, pp. 572-593, ISSN: 0885-3908; DOI: https://doi.org/10.1080/08853908.2022.2041508
Prof. Nirmalya Bandyopadhyay, Subroto Roy Implementing SaaS-Based Sales Force Automation Systems Indian Journal of Marketing, Vol. 52, Issue No. 12, 2022, pp. 8-19; ISSN: 0973-8703; DOI: https://doi.org/10.17010/ijom/2022/v52/i12/172559
Prof. Nirmalya Bandyopadhyay, Ritika Agarwal Self-esteem, normative influence, positive affect, and variety seeking - an integrated framework International Journal of Indian Culture and Business Management, Vol. 26, No. 4, 2022, pp. 446-459; ISSN: 1753-0806. DOI: https://doi.org/10.1504/IJICBM.2022.125222
Prof. Shubhi Gupta, Nivisha Singh, Ritesh Pandey, Rohit Gupta, Baidyanath Biswas Reverse knowledge transfer: making sense of two decades of academic research VINE Journal of Information and Knowledge Management Systems, 2022; ISSN: 2059-5891. DOI: https://doi.org/10.1108/VJIKMS-08-2021-0155
Prof. Chitra Khari, Aneet Bali Leader mindfulness and employee innovative work behaviour: a mediated moderation model European Journal of Innovation Management, 2022; ISSN: 1460-1060. DOI: https://doi.org/10.1108/EJIM-02-2022-0064
Prof. Aanchal Sharma, Ruchi Kher Jaggi Reconceptualising Digital Placemaking: A Netnographic Study from the State of Uttarakhand, India Journal of Creative Communications, 2022; ISSN: 0973-2586,
DOI: https://doi.org/10.1177/09732586221088137
Prof. Arghya Ray, Rajat Kumar Behera, Pradip Kumar Bala Cognitive Chatbot for Personalised Contextual Customer Service: Behind the Scene and beyond the Hype Information Systems Frontiers, 2021; ISSN: 1572-9419,
DOI: https://doi.org/10.1007/s10796-021-10168-y
Prof. Arghya Ray, Shilpee A. Dasgupta, Mayank Bhatia, Upasana Singh Impact of CSR on non-financial performance and the mediating role of trust and reputation: Indian manufacturing employees’ perspectives International Review on Public and Nonprofit Marketing, 2021; ISSN: 1865-1992,
DOI: https://doi.org/10.1007/s12208-021-00310-6
Prof. Mohita Gangwar Sharma, Prof. Sourabh Devidas Kulkarni, Vinaytosh Mishra, Sagar Dua Modelling perceived risk in blockchain enabled supply chain utilizing fuzzy-AHP Journal of Global Operations and Strategic Sourcing, 2022; ISSN: 2398-5364, DOI: https://doi.org/10.1108/JGOSS-06-2021-0046
Jitendra K. Das, Sanghamitra Buddhapriya (Eds.) Book “Adapting to Business during Covid-19 and other Issues” Bloomsbury, 2022, pp. 335, ISBN: 9789354355431.
Prof. Sourabh D. Kulkarni, Nabhi Bansal Chapter Title “Impact of Covid-19 on Indian Economy” Edited Book “Adapting to Business during Covid-19 and other Issues” Jitendra K. Das, Sanghamitra Buddhapriya (Eds.), Bloomsbury, 2022, pp. 1-32, ISBN: 9789354355431.
Prof. Vinaytosh Mishra, Tushar Kaistha Chapter Title “Impact of Covid-19 on the Elements of the Food Suply Chain: An Exploratory Study” Edited Book “Adapting to Business during Covid-19 and other Issues” Jitendra K. Das, Sanghamitra Buddhapriya (Eds.), Bloomsbury, 2022, pp. 33-56, ISBN: 9789354355431.
Prof. Anita Tripathy Lal, Mily Saxena Chapter Title “A study of Logistics and Distribution of Roti (Food), Kapda (Clothing), Makan (Shelter), and Sehat (Health) Among the Less Fortunate and Stranded People during the Covid-19” Edited Book “Adapting to Business during Covid-19 and other Issues” Jitendra K. Das, Sanghamitra Buddhapriya (Eds.), Bloomsbury, 2022, pp. 57-74, ISBN: 9789354355431.
Prof. Faisal Ahmed, Shipra Pundir Chapter Title “Potential Impact and Business-related Challenges of Covid-19 on Pharmaceutical Sector using AHP Modeling” Edited Book “Adapting to Business during Covid-19 and other Issues” Jitendra K. Das, Sanghamitra Buddhapriya (Eds.), Bloomsbury, 2022, pp. 75-91, ISBN: 9789354355431.
Prof. Mohita G. Sharma, Soumya Agarwal Chapter Title “Identify, Develop and Evaluate Marketing Strategies for Fast Moving Consumer Goods Companies: Study in the Context of Covid-19 Pandemic” Edited Book “Adapting to Business during Covid-19 and other Issues” Jitendra K. Das, Sanghamitra Buddhapriya (Eds.), Bloomsbury, 2022, pp. 92-105, ISBN: 9789354355431.
Prof. Anil Kumar Singh, Bhavana Asthana Chapter Title “Brand Response in Times of Crisis, vis-à-vis, Brand Equity” Edited Book “Adapting to Business during Covid-19 and other Issues” Jitendra K. Das, Sanghamitra Buddhapriya (Eds.), Bloomsbury, 2022, pp. 106-135, ISBN: 9789354355431.
Prof. Nirmalya Bandyopadhyay, Prachi Rohira Chapter Title “Educational Learning Online vs. Offline: Experience during Covid-19 Pandemic” Edited Book “Adapting to Business during Covid-19 and other Issues” Jitendra K. Das, Sanghamitra Buddhapriya (Eds.), Bloomsbury, 2022, pp. 136-163, ISBN: 9789354355431.
Prof. Subir Verma, Chhavi Duggal Chapter Title “Impact of Online Teaching on Student Learning: An Exploratory Study in the Times of Lockdown Caused by Covid-19 Pandemic” Edited Book “Adapting to Business during Covid-19 and other Issues” Jitendra K. Das, Sanghamitra Buddhapriya (Eds.), Bloomsbury, 2022, pp. 164-184, ISBN: 9789354355431.
Prof. Sriparna Basu, Akriti Chaplot Chapter Title “Indian Commodity Derivatives Market and Relation with Stock Market and VIX (Volatility Index) during Crisis Periods” Edited Book “Adapting to Business during Covid-19 and other Issues” Jitendra K. Das, Sanghamitra Buddhapriya (Eds.), Bloomsbury, 2022, pp. 185-212, ISBN: 9789354355431.
Prof. Gagan Sharma, Shrestha Mishra Chapter Title “Role of Profitability and Investment in Explaining Equity Returns Across Indian Markets” Edited Book “Adapting to Business during Covid-19 and other Issues” Jitendra K. Das, Sanghamitra Buddhapriya (Eds.), Bloomsbury, 2022, pp. 213-232, ISBN: 9789354355431.
Prof. Nirmalya Bandyopadhyay, Hitesh Ghai Chapter Title “A study of Future of Service Aggregators in India” Edited Book “Adapting to Business during Covid-19 and other Issues” Jitendra K. Das, Sanghamitra Buddhapriya (Eds.), Bloomsbury, 2022, pp. 233-261, ISBN: 9789354355431.
Prof. Vinay Dutta, Mugdha Krishan Chapter Title “Valuation and Comparative Financial Performance Analysis for Select Indian Fast Moving Consumer Goods Companies” Edited Book “Adapting to Business during Covid-19 and other Issues” Jitendra K. Das, Sanghamitra Buddhapriya (Eds.), Bloomsbury, 2022, pp. 262-302, ISBN: 9789354355431.
Prof. Somayya Madakam, Surbhi Singhal Chapter Title “Influence of Search Engine Optimisation on the E-Commerce Business” Edited Book “Adapting to Business during Covid-19 and other Issues” Jitendra K. Das, Sanghamitra Buddhapriya (Eds.), Bloomsbury, 2022, pp. 303-329, ISBN: 9789354355431.
Prof. Veepan Kumar, Prem Vrat, Ravi Shankar Factors Influencing the Implementation of Industry 4.0 for Sustainability in Manufacturing Global Journal of Flexible Systems Management, 2022; ISSN: 0972-2696,
DOI: https://doi.org/10.1007/s40171-022-00312-1
Prof. Tarun K. Soni, Amrinder Singh Firm Performance and R&D Investment Linkages: Study of India’s Top 500 Companies Journal of Developing Areas, Vol. 56, No. 3, 2022, pp.17-29; ISSN: 1548-2278,
DOI: https://doi.org/10.1353/jda.2022.0041
Prof. Tarun K. Soni, Akshita Arora Women participation in corporate boards: quantile regression approach Afro-Asian Journal of Finance and Accounting, 2022; ISSN: 1751-6455,
DOI: https://doi.org/10.1504/AAJFA.2021.10042446
Prof. Tarun K. Soni, A Rao, M Kumar MV, I A Moonesar, S Atalla, B. S. Prashanth, G Joshi, Thi Le, A Verma, H Marashdeh Cross Country Determinants of Investors’ Sentiments Prediction in Emerging Markets Using ANN Frontiers in Artificial Intelligence, Vol. 5, Article- 912403, 2022, pp.1-26; ISSN: 2624-8212,
DOI: https://doi.org/10.3389/frai.2022.912403
Prof. Pratibha Wasan, Ashwani Kumar, Sunil Luthra How can banks and finance companies incorporate value chain factors in their risk management strategy? The case of agro-food firms Business Strategy and the Environment, 2022; ISSN: 1099-0836,
DOI: https://doi.org/10.1002/bse.3179
Prof. Pratibha Wasan, Ashwani Kumar, and Sunil Luthra Green Finance Barriers and Solution Strategies for Emerging Economies: The Case of India IEEE Transactions on Engineering Management, 2021; ISSN: 0018-9391,
DOI: https://doi.org/10.1109/TEM.2021.3123185
Prof. Vandana Bhama Macroeconomic variables, COVID-19 and the Indian stock market performance Investment Management and Financial Innovations, Vol. 19, No. 3, 2022, pp. 28-37; ISSN: 1812-9358,
DOI: http://dx.doi.org/10.21511/imfi.19(3).2022.03
Prof. Himanshu Joshi Asset Correlation and the Optimal Portfolio Size Determination - Case of Nifty 50 and NASDAQ 100 Indices Indian Journal of Research in Capital Markets, Vol. 9, No. 1, 2022, pp. 8-17; ISSN: 2394-3459,
DOI: https://doi.org/10.17010/ijrcm/2022/v9i1/170400
Prof. Arbuda Sharma, Sanjay Patro, Harish Chaudhry Brand identity and culture interaction in the Indian context: a grounded approach Journal of Advances in Management Research, Vol. 19, No. 1, 2022, pp. 31-54; ISSN: 0972-7981, DOI 10.1108/JAMR-12-2020-0361
Prof. Surendar Singh Is There Any Dichotomy between India’s New FTA Strategy and Its Trade Policy? Economic and Political Weekly, Vol (LVII), 24, pp. 25-28, 2022
Prof. Himanshu Joshi Dividend Policy and Buyback of Shares at ONGC Limited Case Centre-12200471, 2022
Prof. Varsha Khattri Social Media Influencer Endorsement: How Attitude Towards Endorsement Affects Brand Attitude International Journal of Online Marketing, Vol.12, No.1, pp. 1-14, 2022
Prof. Himanshu Joshi & Prof. Prachi Bhatt Stakeholder' and 'resource' labelled employee treatment practices and firm performance- A integrative review and implications for future research International Journal of Indian Culture and Business Management, Vol.25, No.4, pp. 473-494, 2022
Prof. Shilpi Jain Social mechanisms in crowdsourcing contests: a literature review Behaviour & Information Technology, Vol- 41, No- 5, pp.1080-1114, 2022

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