SigMa is driven by six vibrant and passionate students with a natural aptitude for marketing to bridge the gap between classroom learning and real-world application. Throughout the year, Team SigMa hosts a variety of enriching activities, including marketing-related lectures, real-life case study competitions, and inter-college contests. Our signature event, Melange, features prominent marketing executives who share their knowledge and experience, offering students a glimpse into the corporate world. Each year, we strive to surpass our previous achievements.
Our Mission: To inspire ingenuity and encourage out-of-the-box thinking in the field of marketing.
Signature Events and Workshops:
Melange - : An exclusive event where renowned business executives share their expertise with students, providing insights into the corporate world and nurturing future leaders.
FMCG Scientific Sales & Marketing workshop - : This workshop offers in-depth knowledge and practical application of sales concepts, taught by an expert in the FMCG industry.
Advishkaar - : A creative competition where participants link brands/products to movies, TV series, cartoons, or web series through thought-provoking and ingenious digital posters.
Tipping Point - : In this competition, participants act as the marketing head of a company, developing a Segmentation, Targeting, and Positioning (STP) model for a new product or service.
UniAd: - : A multi-round competition challenging participants to showcase their marketing prowess. The final pitch round requires top teams to strategize branding, marketing, and supply chain solutions for given products.
Digital Marketing & Product Management Workshop - : This workshop imparts essential skills in digital marketing and product management.
FORE School of Management has been designing, developing and conducting innovative Executive Education (EE)/ Management Development Programmes (MDPs) for working executives in India for over three decades.
