Research Methodology for Novice Management Researchers

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Research Methodology for Novice Management Researchers

Duration: 2 days 

Timings: 10 AM - 12 PM, 2 PM - 4 PM (Virtual Mode) on each day

Dates:  March 29-30, 2024 (Friday/Saturday)

Programme Director: Prof. Ashutosh Pandey

Mode: Online 

Programme Introduction:

Research Methodology is an important aspect for management researchers which enumerate the blueprint of doing research in a structured way. The leading research journal papers are required to follow the structure of research in a systematic way. This program is useful for candidates who want to craft their research proposals and papers, following the standard criteria of academic research.

Programme Objectives:

The objective of this program is

• To provide a comprehensive understanding of the fundamentals of research
• Providing participants with practical research design and planning skills
• Promoting critical thinking and problem-solving skills in research
• To develop participants' capacity to design robust research proposals

Programme Content:

• Basics of Research Methodology
• Research Paradigm and Philosophy
• Creating Literature Review
• Formulating Research Design
• Deciding about the Samples for the given study
• Writing the Research Methodology Part
• Using AI to improve the Research Methodology

Programme Methodology:

The program would be delivered through interactive Lectures, Cases & Discussions, and hands-on practice using MS Excel, MS Word, and Zotero.

Target Participants:

Research scholars, Faculty members, Industry delegates in the management/social sciences area.

Professional fee of the Programme

Above fee is inclusive of GST

Programme Director:  

Prof. Ashutosh Pandey

Prof. Ashutosh Pandey earned his doctorate in Marketing from ABV-Indian Institute of Information Technology and Management, Gwalior. He holds a UGC-NET Management qualification and has worked in industry and academics for over nine years. He has taught Postgraduate and Executive students about Business Research Methods, Advanced Marketing Research, Services Marketing, Marketing Management, Consumer Behavior, and Structural Equation Modeling. Prof. Pandey has been a resource person for several qualitative and quantitative research workshops hosted at reputed organizations.

Corporate Group Discount:

For registration/enquiries, please mail to exed@fsm.ac.in or call at ++91 9810875278/ +91-11-41242477

 

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