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Scale Development for Social Science Research

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Dates: 01-03, December 2022
Programme Director: Prof. Ashutosh Pandey
Mode: Virtual Mode

Scale Development for Social Science Research

Introduction

In social science study, measurement is critical. However, measurement is a major difficulty for social scientists, both in terms of daily practice and professional reputation. This course will introduce participants to fundamental measurement concepts. Scale construction, item analysis, reliability, validity, and measurement error will all be covered in this curriculum. The training will be divided into theoretical and practical sessions that will impart a working understanding of concepts through the use of statistical tools such as IBM SPSS/IBM AMOS/R-software. In summary, the FDP will serve as a catalyst for academic and industry scholars by empowering them with scale development knowledge in social sciences research.

Objective

Session overview with an understanding of scale development process and procedure. More specifically, we will explore how and when scale development is required in social science research.

Contents

  • Need for Measurement Scale
  • Type of Scale: Formative vs Reflective Scale.
  • Identification of literature gaps and demands for scale
  • Identifying the steps involved in item generation and content validity.
  • Assessing psychometric properties with EFAs and CFAs
  • Common method Biasness test
  • Measurement model invariance test - Configural Invariance, Metric invariance and Scalar Invariance.
  • Testing the Nomological Validity of the model

Certificate

After completion of the faculty development program, an e-certificate will be provided to participants.

Methodology

The workshop will be conducted in ONLINE mode with totally hands-on experience with IBM SPSS/IBM AMOS/R-software. Concepts through discussion will be followed by practical sessions on the computer. Interpretation and methodology will be parallelly discussed.


Who Should Attend

Research scholars, Faculty members, Industry delegates in the management/social sciences area.


Professional Fee of the Program

Particulars Fee for Online
Faculty Members INR 2950
Student/Research Scholars INR 1770
Corporate Executives INR 4720

GST @18% included in fee amount, as applicable

Program Dates and Timing

Dates : December 01-03, 2022 (Thursday /Friday /Saturday)
Timing : 11:00 AM- 01:00 PM 02:00 PM- 04:00 PM
Program Duration : 12 hours (spread over 3 days)


Program Director

Prof. Ashutosh Pandey

Ph.D. ABV-IIITM Gwalior, MMM (Marketing Management) University of Pune
M.Com.(Applied Economics) University of Lucknow, B.Com., University of Lucknow

He holds a PhD in Marketing Management, where he developed a scale and designed the Service Blueprint for Heritage Tourism Service Quality. He was awarded a scholarship by the Ministry of Human Resources Development to pursue a full-time PhD in Management at the Institute of National Importance. He passed the UGC's Management NET examination and earned a Master of Marketing Management from the University of Pune. He previously worked in the marketing domain at ICICI Securities and as an IBM SPSS Trainer for Tays Pvt. Ltd. He also has academic experience, focusing on services marketing, marketing research, marketing management, social media marketing, consumer behaviour, and tourism marketing. He has served as a visiting faculty at the Indian Institute of Travel & Tourism Management in Gwalior and IMT Ghaziabad. He has participated in numerous research workshops, the Faculty Development Program (FDP), and the MHRD-sponsored QIP programme at IIT Delhi, IIT Roorkee, IIM Ahmedabad, and ABV-IIITM Gwalior, to name a few. He is the author of numerous national and international publications. He has been an invited speaker at the AICTE-sponsored Faculty Development Program and served as a resource person for various qualitative and quantitative research workshops held at reputable organisations.

Prof. Chandra Sekhar

Ph.D. ABV-IIITM Gwalior, MBA (HRM & Finance)
ABV-IIITM Gwalior, BBA (HONS) SHIATS Allahabad

He has a Ph.D. in the area of Human Resource Management where he studied the Human Resource Dimensions and Firm Performance. His research aims to develop insights about the role of mediators viz. Management innovation, Employee Stock Options, HR flexibility etc. in the relationship between HR dimensions and firm performance. He has published his work in International Journals and conferences of repute and doctoral consortium - COSMAR (IISc Bangalore), Society of Operation Management conference, Indian Academy of Management Conference, to name a few. He has attended many academic writings workshop, MHRD Sponsored QIP short-term course, faculty development programme (FDP) and management development program at institute of national repute ranging from IIM Ahmedabad, IIT Kharagpur, ABV-IIITM Gwalior to name a few. He has received ‘University Gold Medal’ in academics for his outstanding performance at graduation level. Additionally, he is a recipient of ‘Best Management Article Award’ for article of the month at IBS Hyderabad, and ‘Best Poster Presentation’ Award at ABV-IIITM Gwalior.


About Fore School of Management

FORE School of Management, New Delhi is a leading business school in India. The institute offers the following programs: PGDM, PGDM (IB), PGDM (Financial Management), PGDM (Big Data Analytics), PGDM (Executive), and Fellow Program in Management (FPM).

The programs are approved by the All India Council for Technical Education. The PGDM and PGDM (IB) programs at FORE are accredited by the National Board of Accreditation (NBA) and are equivalent to MBA as granted by the Association of Indian Universities (AIU).

FORE School of Management has also been granted SAQS Accreditation for a period of five years with effect from December 2017. FORE School of Management has institutional memberships of India Habitat Centre, New Delhi; Asian Regional Training and Development Organization (ARTDO) International, Philippines; Association of Indian Management Schools (AIMS), Hyderabad; National HRD Network (Delhi Chapter); Associated Chambers of Commerce and Industry of India (ASSOCHAM), New Delhi; BRICS Chamber of Commerce & Industry, New Delhi; National Science Library: National Institute of Science Communication and Information Resources (NISCAIR), New Delhi; American Center Library, New Delhi; The Case Centre, England; and, the United Nations Global Compact Network India, among others.

FORE School of Management also has academic partnerships with leading institutions including the following: Rennes School of Business, France; ESCE International Business School, Paris, France; Vietnam National University, HCM; University of Law and Economics, Vietnam; Kathmandu University School of Management, Kathmandu, Nepal; the University of California, Riverside (IEP), USA; University of Economics, Ho Chi Minh City, Vietnam; Nanyang Business School, Nanyang Technological University, Singapore; School of Business and Economics, Linnaeus University, Sweden; European Institute for Asian Studies, Luxemburg; and, Risk Management Institute, National University of Singapore


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FORE School of Management has been designing, developing and conducting innovative Executive Education (EE)/ Management Development Programmes (MDPs) for working executives in India for over three decades.