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Two Year Full-Time PGDM, PGDM(IB), PGDM(FM), & PGDM(BDA) Programme 2023-25 Batch (Apply Online )                                            Admission in Full-Time Fellow Programme in Management (FPM) AY 2023-24. (Apply Online )                                           

Fore School of Management
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Written Business Communication

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Duration: 2 days
Timings: 10 AM - 5.30 PM
Dates: October 13–14, 2022
Programme Director: Prof. Anita T. Lal
Mode: Online/Offline
Fees: (Online) Rs.8000 Plus GST @18%
( Offline) Rs.16000 Plus GST @18%

Programme Introduction:

To succeed in business today one needs to have the ability to communicate with people both inside and outside the organization. One’s success or failure depends to a large degree on how effectively one communicates. In fact, besides oral communication and written communication of an executive is indeed a great tool to achieve both personal and professional goals. In today’s globalized era, having written communication skills is the key to communicate effectively with the management and also to connect with cross cultural clients. Considering the importance of written communication in the business world today, the training program has been designed.

Programme Objectives:

  • To enhance the written communication skills.
  • To analyse and write clear, concise, audience centric business messages.
  • To improve upon internal and external written communication.
  • To learn to write business proposals & reports.

Programme Contents:

  • Principles of Written Communication
  • Business Letters
  • Email Etiquette
  • Techniques of Writing Business Messages (Deductive & Inductive Approach)
  • Intra Organizational Written Communication
  • External Written Communication
  • Business Proposals
  • Business Reports

Programme Methodology:

The methodology would be case based discussions and written exercises; submission of written business letters & reports followed by detailed feedback. Written communication would be designed around real life business situations.

Target Organizations:

Both Public and Private Sector organisations

Target Participants:

The participants are expected to be a good mix of sales & marketing managers, project leaders, team heads, senior managers from Public & Private sectors, Multinational Organizations, Government departments & other sectors like Tourism, Hotels, BFSI, Advertising, Hospitals etc.

Program Director

Prof. Anita Tripathy Lal

Dr. Anita Tripathy Lal is a Professor at FORE School of Management, New Delhi. Her expertise lies in the areas of Business Communication, Leadership & Entrepreneurship. She is a PhD from IIT Kanpur and has over 26 years of work experience in the areas of teaching, training, research and consultancy. She also has the experience of teaching as visiting faculty at IIT Delhi, IIT Kanpur, IIFT Delhi,IMD Ghaziabad, IIM Ranchi, IIM Rohtak and IIM Udaipur. She has been a part-time consultant for two years to NTPC’s World Bank funded projects on Environmental Impact Assessment.

Connecting with the corporate is her forte. She has also conducted number of Management Development Programs and workshops in the areas of her expertise Business Communication and Entrepreneurship for corporate professionals from Private & Public Sectors, MNCs & NGOs along with numerous officials from State Trading Corporation, Indian Statistical Service, Indian Forest Service and Indian Administrative Service. Her MDPs and workshops are in the areas of ‘Overcoming stage fear for Public Speaking; Effective Communication Through Theatre Techniques; Interpersonal Relationship, Communication & Presentation Skills, Written Communication, Assertiveness, Positive Attitude, Level 5 Leadership, Intrapreneuria l Mindset for Leadership Roles, Entrepreneurial Mindset and Competencies, Opportunity Evaluation and Business Model & Plan'. She has keen interest in personality development and research related activities.

In 2011-12, she received the prestigious “Certification with Honors” on “Mentor Development Program for Entrepreneurs” from London Business School organized by National Entrepreneurship Network. Being a certified Mentor she has been successfully mentoring entrepreneurs. She has mentored over hundred Entrepreneurs. Her passion though, remains “Student Start-ups”. Prof. Lal is a “Start-up Advisor” to NEN Wadhwani Programs and has been on the ‘Mentoring Board’ of IIT Kanpur Entrepreneurship Cell, Amity University, been felicitated for Mentoring the TiE Young Entrepreneurs (2014-15) and recently received the “Women of Wonder Award” for mentoring WEE Foundation Women Entrepreneurs since 2017.

Besides teaching the MBA students at FORE, she has taken up various key Administrative responsibilities such as - Program Director ABN Amro Executive Education, Chair Library, Chair Placements, Area Chair Communications and since 2010, she has been heading the Centre for Entrepreneurship Development at FORE. Prof. Lal is able to create an ideal blend of Leadership, Entrepreneurship, and Communication in her training programs, a few of the most potential skills critical to creating success stories for Organizations in today's uncertain times.

Corporate Group Discount:

One complimentary nomination for every group of three nominations from the same organization, i.e., 3+1 participants for the fee of 3 participants.

For registration/enquiries , please mail to exed@fsm.ac.in or call at 011-26856301/ + 91 9166085159/ +91 9810875278/ + 91 7976445970

Executive Education/MDPs

FORE School of Management has been designing, developing and conducting innovative Executive Education (EE)/ Management Development Programmes (MDPs) for working executives in India for over three decades.